Client Bruce Smith · Website http://www.seascapekayaktours.com/ · Tags Design, Logo

Seascape Kayak Tours Inc. was established in 1994 and is the original sea kayak tour operator in St. Andrews and on Deer Island, New Brunswick, Canada. Seascape is extremely environmentally focused and wanted to convey that message throughout their website. Their old website was very cluttered and they specifically requested to keep the new design straight forward, clean, and namely accessible and user friendly. I collaborated on both website and logo design with another designer located in the USA, the new logo needed to be instantly recognizable for previous customers in order to maintain brand recognition.