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"As you can see, the [CANB 2009] calendar turned out really well. Thanks for your amazing design work!" - Melissa McCarthy, CANB
Latest articles & projects

2010 Web Strategy

2010 Web Strategy

Newspapers aren’t going to disappear any time soon, but the traditional website is. The traditional website – essentially a digitized version of your offline brochure, catalog or similar printed piece – is quickly becoming outdated and ineffective. And this has everything to do with the changes we’re seeing in online user mentality. For the past few years, users have gradually moved from a “find” mentality to a “use” mentality. Click to read more »

Canoe ‘09

Canoe ‘09

The Canoe Sprint World Championships is the biggest deal in paddling, and in 2009 it went down in Halifax. The client needed a campaign that would score points beyond sports fans; they wanted to intrigue anyone with a pulse. The concept Trampoline Branding landed on was inspired by the power, sexiness and athleticism of the paddlers — and was communicated by comparing them to high-performance automobiles. Click to read more »

How to unobfuscate javascript

How to unobfuscate javascript

A lot of javascript gets packed up these days with Dean Edwards amazing Packer functionality. This is great for delivery and optimization, but hard for people to make minor adjustments or to just peak at the code to learn some new techniques. It also gets quite frustrating if you just want to tweak a bit of code you just purchased, but the original author doesn’t reply to your inquiries. So here’s a short and simple way to turn/decode “packed” javascript into plain readable javascript. Click to read more »

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