Newspapers aren’t going to disappear any time soon, but the traditional website is. The traditional website – essentially a digitized version of your offline brochure, catalog or similar printed piece – is quickly becoming outdated and ineffective. And this has everything to do with the changes we’re seeing in online user mentality. For the past few years, users have gradually moved from a “find” mentality to a “use” mentality. Click to read more »
Originally from Dubai and now residing in Canada, DJ Salman is internationally known for his monthly 2 hour long international radio-show “TRANCE-Gendered”, which features the absolute latest and hottest in uplifting and melodic trance music (the show is also available as a free podcast). This Calgary based DJ/Producer has been building a name for himself in the electronic music community and I’ve assisted him by providing him with a logo, website, online ads & photography services. Click to read more »
The Canoe Sprint World Championships is the biggest deal in paddling, and in 2009 it went down in Halifax. The client needed a campaign that would score points beyond sports fans; they wanted to intrigue anyone with a pulse. The concept Trampoline Branding landed on was inspired by the power, sexiness and athleticism of the paddlers — and was communicated by comparing them to high-performance automobiles. Click to read more »